Monday, May 11, 2009

Stephen Wolfram Reveals Radical New Formula For Web Search


From Wired:

The home page is nearly blank. At the center, just below a colorful logo, you’ll find an empty data field. Type in a phrase, hit Return, and knowledge appears.

No, it’s not Google. It’s Wolfram|Alpha, named after its creator, Stephen Wolfram, a 49-year-old former particle physics prodigy who became bewitched by the potential of computers. He invented a powerful computational software program (Mathematica), built a company around it (Wolfram Research), and wrote a massive book (A New Kind of Science) that claims to redefine the universe itself in terms of computation.

So when Wolfram asked me, “Do you want a sneak preview of my most ambitious and complex project yet?” he had me at “Do.”

The product of four years of development, Alpha is an engine for answers. Its ambition is to delve into “all the knowledge in the world,” Wolfram says, to find and calculate information. Though Alpha’s interface evokes Google ― whose co-founder Sergey Brin once spent a summer interning for Wolfram ― it’s more like the anti-Google.

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